Open jar of CULT Haircare Ritual Treatment Masque on a rippled white surface, showcasing thick creamy texture and soft packaging reflection

CULT Ritual Treatment Masque

A salon strength treatment designed to restore and rejuvenate damaged hair.

Infused with powerful active ingredients like keratin, collagen, and amino acids, this masque works deeply to nourish and strengthen each strand, unlike any other product you'll find on the market.

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See the Difference, Feel the Change.

Meet Mia

With over two decades behind the chair, Mia has seen it all- the colours, the trends, and the countless stories told through every strand of hair. Specialising in colour and damage repair, she built her reputation on results that spoke for themselves. But after years of trialling every professional masque and treatment available, one truth became clear: nothing truly met the standards she demanded for her clients. Refusing to compromise, Mia set out to create something different, a treatment that delivers more than promises. Every formula in CULT Haircare reflects her years of expertise, her obsession with detail, and her belief that healthy hair is the foundation of confidence.

Frequently Asked Questions

What is a haircare treatment masque? 

A haircare treatment masque is a deep conditioning product designed to nourish, repair, and revitalise the hair. Unlike regular conditioners, masques typically contain higher concentrations of active ingredients, allowing for more intensive treatment. 

How often should I use a haircare treatment masque? 

It is recommended to use a haircare treatment masque once a week. That's all you need!

Can I use a haircare treatment masque on all hair types? 

Yes, haircare treatment masques are formulated to cater to various hair types, including curly, straight, fine, and thick hair.

Does your treatment masque contain nasty chemicals? 

The Ritual Treatment Masque is free from silicones, sulphates and parabens, and is cruelty free.  

How long will one tub of treatment last me? 

One tub typically lasts 3-4 months, depending on your length and thickness. Since our masque is highly concentrated, you only need to use it once a week for transformative results.

How do I apply a haircare treatment masque? 

To apply a haircare treatment masque, start with clean, damp hair. Take a generous amount of the masque and distribute it evenly from mid-lengths to ends. For best results, leave it on for the recommended time, usually between 5 to 10 minutes. 

Can I use the Ritual Treatment Masque on hair extensions?

While the Ritual Treatment Masque is designed to nourish and hydrate the hair, it's important to note that you should avoid using products that contain protein or keratin on hair extensions. Using protein or keratin based products may lead to stiffness or damage, as these ingredients can alter the texture and manageability of the extensions.

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