CULT Ritual Treatment Masque

A salon strength treatment designed to restore and rejuvenate damaged hair.

Infused with powerful active ingredients like keratin, collagen, and amino acids, this masque works deeply to nourish and strengthen each strand, unlike any other product you'll find on the market.

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See the Difference, Feel the Change.

Meet Mia

The visionary behind CULT Haircare.

With over two decades of expertise in hairdressing, specialising in colour and hair repair, Mia has seen it all. After years of meticulously testing every salon masque and treatment available, she realised that nothing quite met the high standards she set for her clients. Driven by her commitment to delivering exceptional results, Mia decided to create her own line—one that not only transforms hair but exceeds client expectations.

Passionate about both hair and the planet, Mia ensures that every step of CULT Haircare’s production is rooted in sustainability and ethics. From responsibly sourced ingredients to eco-friendly packaging, CULT is designed with care for both people and the environment.

Frequently Asked Questions

What is a haircare treatment masque? 

A haircare treatment masque is a deep conditioning product designed to nourish, repair, and revitalise the hair. Unlike regular conditioners, masques typically contain higher concentrations of active ingredients, allowing for more intensive treatment. 

How often should I use a haircare treatment masque? 

It is recommended to use a haircare treatment masque once a week. That's all you need!

Can I use a haircare treatment masque on all hair types? 

Yes, haircare treatment masques are formulated to cater to various hair types, including curly, straight, fine, and thick hair.

Does your treatment masque contain nasty chemicals? 

The Ritual Treatment Masque is free from silicones, sulphates and parabens, and is cruelty free.  

How long will one tub of treatment last me? 

One tub of treatment masque is designed to last for several applications, typically providing enough product for approximately 6-8 uses, depending on your hair length and thickness. 
Remember this is a weekly ritual!

How do I apply a haircare treatment masque? 

To apply a haircare treatment masque, start with clean, damp hair. Take a generous amount of the masque and distribute it evenly from mid-lengths to ends. For best results, leave it on for the recommended time, usually between 5 to 10 minutes. 

Can I use the Ritual Treatment Masque on hair extensions?

While the Ritual Treatment Masque is designed to nourish and hydrate the hair, it's important to note that you should avoid using products that contain protein or keratin on hair extensions. Using protein or keratin based products may lead to stiffness or damage, as these ingredients can alter the texture and manageability of the extensions.

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